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INTRODUCTION
UNDERSTAND YOUR ERA
In the year 2001, mankind embraced a new century. Many people are caught in the traditions of the past, while others are transitioning with new insights, sensitivities, and visions. Successful individuals tend to have a historical perspective and can sense a historical convergence in society’s way of life. New methods of making fortunes are in the air. It is everywhere. The 20th century introduced us to an Industrial Society that created history-making inventions, which shape today’s world.
If we look down the corridor of time at the significant milestones of modern man, we can measure a progressive growth in the methods of communication. This past century exploded in areas of telecommunication, broadcasting, computer technology, medicine, space science, transportation, education, telephony, and green energy alternatives. We are now living in a global society.
A short assessment reveals and defines a global paradigm shift that has changed our lives forever. The elimination of the Cold War and the emergence of international terrorism, global capitalism and economic interdependence, a robust international banking and stock market, and the Internet confirm the dominance of a global economy.
Everyday is a race for people of Action. The successful entrepreneur is sprinting towards the fulfillment of their dreams. To compete in this race, you must not only have teammates, but you must learn to pass the baton to the next runner. If the baton is dropped or not cleanly passed, time will be lost, and your race will be over regardless of the first runner’s speed. The track coach may use a stopwatch in determining the speed of the team, but in business, you determine your success by other measurements.
Achieving success requires flexibility by you and your associates. Historically, you were required to “stay the course,” but today, your course may undergo dramatic alterations with clear diversions and transformations from your original business plan or vision.
The Actionaire
People of Action or as I have coined them “Actionaires” understand that their measurement of success is based on thoughts and criteria never believed or conceived five years ago. In the fast paced information age, one must be very cautious in protecting the “status quo”.
The status quo is relative, not progressive. The status quo is the traditional method of society. Every aspect of society has a status quo or tradition. Your beliefs in business methods and product creation are almost certain to change as you mature and progress in your endeavors. We must not be overly dogmatic with our beliefs. Avoid the trap of insisting that the status quo be retained. Protecting the status quo means never “rock the boat,” “stay the course,” and do everything as it has always been done.
In actuality, those viewpoints of protecting the status quo are based entirely on limited growth and inadequate knowledge. The fear of change ultimately drives those viewpoints. The Actionaire comprehends the importance of standardizing beliefs and traditions. Traditions that are effective and consistent with your era are fine. When your traditions and beliefs lose their beneficial nature, you should abandon them.
The Actionaire understands the fundamentals of traditions. As maturity increases, the Actionaire learns that their incorrect assessment of right and wrong often results from limited contact, exposure, knowledge, education, opportunities, and counsel.
Entrepreneurial Actionaires will make changes when a methodology is no longer effective. Actionaires have vision and can spot obsolescence. Style and design in fashion distinguish each succeeding generation. This rule of changing with the present should apply in all businesses. Many leaders, who presently govern the affairs of companies, are no longer effective. They fail to transform to the nuances and desires of the present generation. They try to fly a jet with the skills and traditions of a propeller pilot. They try to attract the hip-hop music audiences with music by Perry Como, Johnny Mathis, or the Beach Boys. Actionaire business executives have the power and wisdom to win a generation that is newly defining purpose and style. Those executives who fail to respond to change, may call themselves leaders, but they are nothing more than managers who pathetically sustain the status quo.
The Actionaire is always prepared to change. Frequently, present day leaders lack the ability to relate to their constituency. Our society now operates in a global telecommunications environment. A great awakening is happening around the world. This new global connection will make business more competitive and diverse. The rate of speed inside this new environment will create exponential business growth. The successful entrepreneur will not be a slow paced gatekeeper or a status quo disciple. The traditional managers are frequently over powered and rendered persona-non-gratis by the dominant Actionaire.
Victorious people, in business and in all other walks of life, are Actionaires.
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